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Vestcom Pioneered the Unit Price Label. Shelf Labels Communicate Price, Product Information,  Delivered to You in Planogram Order.

Vestcom pioneered the Unit Price Label more than three decades ago.

Today, the UPL is the industry standard, enabling retailers to clearly display retail price, unit cost and special pricing at point-of-purchase. Your store branding and colors are integrated into the design of your labels, available in paper laminate or vinyl. We can advise you as to the best solution for your particular application.

The Vestcom Advantage:

Vestcom applies a 5/8-inch strip of adhesive to the back of your Unit Price Labels. By reducing materials and taking advantage of new digital color printing techniques, we can show you how to lower your label costs and save store labor hours. At the same time, we can also customize the look of your labels and enhance your unique brand throughout the store.

Innovative die designs and programming options.

To reduce price maintenance labor costs even further, our proven designs streamline the ease and speed for application, removal and repositioning of shelf labels. We can work with your store operations team to establish a design and layout that best works for your stores.